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OUR PROJECTS

CASE STUDY: BUCKETLISTERS

ABOUT: Bucketlisters is a platform dedicated to helping individuals discover and embark on the most thrilling adventures in their city. Born out of the belief that life's true richness lies in the experiences we accumulate, Bucketlisters is a beacon for those seeking excitement, meaning, and fulfillment. Whether you're a fervent traveler, an adrenaline junkie, or someone looking to savour the local treasures, Bucketlisters provides a curated selection of the best things to do in your city. 

Purple Pear Strategy 

  1. Media and industry research and analysis

  2. Press releases

  3. Targeted tier 1 media pitches

  4. Interviews

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Purple Pear Results 

  1. 30+ pieces of coverage 

  2. 300K coverage views

  3. 1M Instagram story reach

  4. Featured in Narcity, DenverNow, 303 Mag

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CASE STUDY: THE BIG BAKE

ABOUT: The Big Bake is an adults-only event open in Sydney CBD, offering baking classes with a boozy twist. Hosted by an internationally renowned pastry chef, bakers will get an insight into his expert knowledge at Sydney's most exciting baking class. 

Purple Pear Strategy 

  1. Media and industry research and analysis

  2. Press releases

  3. Targeted tier 1 media pitches

  4. Media & influencer preview night

Purple Pear Results 

  1. 110+ pieces of coverage 

  2. 407K coverage views

  3. 3.82M Instagram story reach

  4. Featured in TimeOut, Urban List, Sitchu, The Plus Ones, CityHub, The Sunday Telegraph & The Sunday Mail

CASE STUDY: LUNA PARK

ABOUT: Luna Park is one of the most famous theme parks in in Australia. Opening its doors in 1935, Sydney's Luna Park is situated on the picturesque shores of Milsons Point, overlooking the Sydney Harbour Bridge and the Opera House. The park has undergone various renovations and updates over the years, maintaining its vintage charm while introducing modern rides and attractions. It is set to enter the digital age with the refurbishment of the Big Top.

Purple Pear Strategy 

  1. Contact list creation

  2. Targeted press releases

  3. Media and influencer press night invitations

  4. Interviews

Purple Pear Results 

  1. 25+ pieces of coverage 

  2. 100K coverage views

  3. 1.2M Instagram story reach

  4. Featured in 9News, Agoda, TimeOut

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